
Always among the various proposals of the summer collections, the sailor style is an evergreen that strikes for elegance and refinement of expression. Carefree mid-way between sea desire and refined selection. Not just striped shirts. Femininity and glamor in high waist pants, blouses and cult accessories. Outfit from the coast to be worn also and especially in the city.
Ideated by Coco Chanel in the 1920s, Maritime fashion still stands in the fashion Olympics and has always been immortalized in style icons. From Brigitte Bardot to Audrey Hepburn and Jane Birkin, there are so many dives that have made the style of salt taste. And we cannot forget the Italian and very young Giulietta Masina while playing in the navy t-shirts the protagonist of Federico Fellini’s film “The Nights of Cabiria” (Oscar in 1957).


And this summer the navy style is even more beautiful. Relaxing to see, simple but always elegant. Romantic and unpopular. Bold to the right and never trivial point, like the Spring-Summer 2017 collection by Luisa Spagnoli. High waist pants and striped jerseys in line simplicity and serenity of intent. But also elegant proposals with golden inserts and varied but sober styles. Among the refined blue dresses with waist belt, in addition to pastel-colored and striped tops.



From Zara’s navy style to Valentino’s sermons, from Giorgio Armani’s savoir faire to the timeless elegance of Dolce & Gabbana. Glamor in top silk-screened and blazers with golden buttons, tall waist high waisted navy blue navy pants for total-unique look to wear simply because sailor is beautiful.


The great insight of Coco Chanel
History. Idea. Intuition. So many times in different areas. And if you can not identify giving a precise date to Coco Chanel’s great genius, you can find the genius behind the genius. An interesting encounter between fashion, new trends and military-style. The story pays homage to Coco Chanel, the great insight stylist.

Inspired by a visionair idea, Coco gave his vein a little crazy, leaving him inspired by the fisherman’s clothes for her haute couture proposal.
Before that, no one had ever dared to do this – but in the end the innovation and the desire to change were the designer’s favorite accessories. And in the end it was still a reassuring idea for Chanel’s rebellious genius: a novelty directly arising from the past.
Some called his collection to the unconventional seaman, other futurists. Yet the fishermen were wearing those striped dresses for centuries. And that was Chanel’s innovation: using fabrics such as jersey and garments such as pants, masculinity of certain social classes, and reworking them for the most nimble women and classes..

New freedom in a sailor style
Innovation and liberation. Already liberation, because Coco Chanel inaugurated female freedom from the corset’s asphyxiation. Clothes comfortable and easier to wear. Fresh fabrics, simple lines and sea colors.
The foul air of Deuville, the distant horizons of the sea in a small town on the French coast. There Coco Chanel opened an exclusive boutique and started that great dream that still lasts today. Coco pulled fishermen’s outfits from the sea and got a real underwater treasure. A success that has not stopped. In fact, the sailor style is constantly renewed at each good season.

The blue sea, turquoise nuances and wide visions. Colored blouses and pants to the ankles. All in blue navy, the official color of the holidays – maybe in a boat, as suggested by the horizontal lines. Coco alternated a red as a variant of the shades of blue and a neutral white, almost a flag. Et voilà the formal Chanel’s tailor creations re-emerge in a pure appeal to the marina uniform. Unexpected colors, elegance and imagination.
Chanel was very curious with the French navy uniforms, especially the white and blue striped mesh, the Chemise Breton – already in use since 1800 and governed by a decree of 1858, which defined the number, width and color of the strips.
Soon Coco’s clothes became a must for Croisette. The sea look though originally thought for the less well-off classes became precious as all the treasures of the sea.

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